A popular base metal for demi-fine jewelry, 925 Sterling Silver consists of 92.5% silver, hence the name (with 7.5% copper for moulding).

Pure silver doesn't tarnish but the copper reacts to perfumes, hair sprays and alcohol.

Avoid these to keep them prestine.

aka. "affordable luxury" sits at the intersection of expensive "fine jewelry" and cheap "costume jewelry". It offers the best of both worlds, making it affordable without sacrificing on quality.

We use 18-karat / 24-karat gold to emulate the warmth and glow that high-end jewelry exude.

We also coat 10x more than the market (o.5 microns gold), outlasting the rest (0.05 microns)!

We mainly use 18k / 24k gold to emulate the tone, look and feel of solid gold.

Karat (k) determines the gold color that shows up in your jewelry... Think of it like different shades of yellow.

A higher karat does not mean that there is a thicker plating of gold!*

*Refer to gold vermeil to learn more on quality plating.

: [vehr-may] contains a thicker gold plating and uses 925 Sterling Silver as its base metal. Legally, the gold must be at least 10k with a thickness of 2.5 microns of gold plating. However, some countries (like Canada) only require a 1.0 micron layer of gold to qualify as gold vermeil. 

Our gold vermeil contain 2.5 microns gold (x50 more* compared to regular gold plated jewelry). This is the next best alternative to solid gold.

*regular gold plated jewelry contain as low as 0.05 microns gold.

Pendant: Gold plated on brass

Pendants taken from authentic Luxury Designer accessories and often come in one piece, making them incredibly rare.

Since they are reworked by hand, transforming it into another form entirely (bag charms into wearable jewelry), the design is unique and can't be bought anywhere else.

Upcycled jewelry is not affeliated to the brand. It's a new design made independent from the brand, despite its origins.

Because of its inherent ability to never rust, corrode or oxidise, this metal is has gain popularity.

It contains small traces of nickel which can cause an allergy (despite it being touted as hypoallergenic).

While stainless steel claim the crown in terms of durability, it falls short to demi-fine jewelry as it can feel cheap.

This natural beauty has become a staple across cultures, and is a multi-generational classic that has withstood time.

Pearls are elegant and ethereal while maintaining an organic look about them. Born from mollusks, freshwater pearls come in a variety of unusual shapes and colors. Its true beauty comes in its natural textured form.

To tell real pearls apart from "fake" ones, rub the pearl against your tooth. It should feel like rubbing against sandpaper.